Is Groove Funnels Worth the Investment for Solopreneurs

Is it just me, or are the terms GrooveFunnels, GroovePages, GrooveSell, Groove… everything… recently taking over the internet?

At first, I thought the phenomenon was simply because I surround myself with business owners and entrepreneurs. My social groups are always chatting about tech and what services are best for coaching and course launching. 

Then, after paying thousands of dollars for business coaching courses, all promoting the bigwig in the industry ClickFunnels, I couldn’t help but noticing this new GrooveFunnels thing was everywhere.

I am not exaggerating went I tell you that I was JUST about to give my credit card to ClickFunnels. In fact, it was day 12 of my 14 day ClickFunnels free-trial account. In two days, I would be deciding whether to pay for their $99/month fee to grow my little side hustle business. And with two days to decide, I heard about GrooveFunnels.

So, do you know what I did?

Well, I over-analyzed of course.

GrooveFunnels Worth it for Small Businesses

Disclosure: This post may contain affiliate links. If you find my content valuable and purchase through my links, I may make a small commission. It comes at no cost to you and helps me keep this blog going, so I can help you even more! I only recommend products I trust and/or use myself, and all opinions expressed are my own. Read full disclaimer here.  

Should I get GrooveFunnels or ClickFunnels for My New Business?

I went straight into analysis-paralysis mode. My goal was to learn everything I could about ClickFunnels vs GrooveFunnels. Is this new competitor's software legit? What is the cost? Is it worth it?

Editor's Note: If you are not sure what a Sales Funnel is or how to get started using them for business, check out this Ultimate Beginner's Guide to Sales Funnels. 

woman working girl sitting

I saw FREE GroovePages and GrooveSell, and suddenly I had the urge to research everything from the very beginning. It was only two days from committing to a paid account with the clear leader in the market. 

Here’s the thing. 

The day I finally went to the GrooveFunnels website was the LAST day of this INCREDIBLE lifetime offer. So, without ever signing up for the free account, I had to make a decision. Was I ready to purchase and skip the free trial? (*Lifetime offer last day listed at the time.)

*Editor's Note: They DID extend the Lifetime Platinum offer, and have also expanded their free software offerings as of the writing of this post. The one-time fee for Lifetime Platinum WILL expire, but a formal expiration date has not been announced. The FREE account will not expire and will remain free for life once you have signed up. GrooveDigital retains the right to limit number of free accounts and may change this at any time. Hurry and grab your free account to stay “grandfathered in.” Click below to check out current offers. 

But yes, it is still so new that there are very few comprehensive GrooveFunnels reviews launched online yet. 

And to be honest, because GrooveFunnels is in beta mode, even the comparison reviews to understand whether Clickfunnels vs Groovefunnels is better can’t actually help a new user just yet. 

GrooveFunnels hasn’t even launched half of their platform tools yet (yes, it’s THAT new.) But invest now, and get EVERYTHING they have and will continue to launch in the future. Click to see the updated timeline for each Groove tool launch.

And yet, that countdown timer was just taunting me.

What is GrooveDigital? 

GrooveDigital is a fresh new contender in the world of online marketing, providing a wide array of software platforms, services and tools needed for successful digital sales.

Over just a few months during the Summer 2020, GrooveDigital hit the ground running. They launched what could almost be seen as a kickstarter campaign. Even though they did not have the full platform fully built out, they created an offer to entice and incentivize early adopters by promoting an irresistible offer: Lifetime Access to ALL the future services and tools for a single price paid upfront.

That’s right. No future upgrade temptations, no “limited use” or “maximum counts.” The best part? There is also no monthly fee.

Ever again.

That’s right. No future upgrade temptations. No “limited use” or “maximum counts.” The best part? No monthly fee.

Ever again.

Can you imagine what it would be like to shred up the bill from all of your recurring monthly technology charges?

It’s like your phone bill. You know somehow charges have creeped in over time for app downloads or cloud storage you forgot you ordered once… and yet, you’re throwing money at the solution, even though it’s still not driving any change.

That’s how I feel about starting up as a Chapter 1 mover in the internet world.

And that’s why I am all about knowing up front the true cost of something. If it’s free for life, mean it. If it’s a one-time fee, mean it. But stop making me feel like I better get $100 worth of sales this month or I’m losing money AGAIN!

crop payroll clerk counting money while sitting at table
Photo by Karolina Grabowska on

Is GrooveFunnels Legit and Worth It?

You might be thinking, “Um… great, but that sounds risky. Invest in a software that is still being built? Is that worth it?”

Luckily, you and I are not the very first new movers. Yes, it’s still early for us and there's a beta mode experience. However, we can quickly get up to speed and learn alongside all of the top funnel builders in real time. What a unique opportunity for those of us brand new to digital marketing!

Imagine if you followed along daily with the people that become the experts and you were doing exactly what they did? YOU’D be the next expert. It’s like buying Apple stock early on just to see what happens….) 

But at this point, the first stage of tools have launched, so we can confidently say yes, GrooveFunnels is legit and yes, even I have built my first funnel.

Yes, GrooveFunnels is legit.

Even better, with GrooveDigital currently running an amazing deal for free lifetime access to GroovePages and GrooveSell right now, so there is NO RISK to even try it out (seriously, they don't even grab your credit card info!) 

There's a cool video you can watch to learn more about it and find out for yourself. Just CLICK HERE to see. 

But before all that, you really have to understand just how many tools and resources are being onboarded into everything GrooveDigital is pitching.

What Tools Are Included With GrooveDigital?

While I love solid branding, I have to admit that I was confused at first about what the Company was called versus what the software was called, versus what the training program was called, so here’s my little cheat sheet. {Spoiler alert, the company refers to this whole umbrella as everything in the “Grooverse”!}

GrooveDigital -> The Parent Company 

Directly reaching the GrooveDigital website will allow you to learn more about the management team, company, products, and all your standard business information. 

Within the GrooveDigital toolkit, there are several tools, aptly named: 

  • GrooveFunnels (
  • GrooveMail
  • GrooveVideo
  • GroovePages
  • GrooveSell
  • GrooveMember
  • GrooveKart
  • GrooveBlog
  • GroovePay
  • GrooveAds
  • GrooveAcademy
  • GrooveDesk
  • GrooveWebinar
  • GrooveCalendar
  • GrooveSurvey
  • GrooveQuiz
  • GroovePages Pro – Prebuilt Layouts and Templates
  • GrooveAffiliate

As you can see above, many things in the Grooverse speak for themselves, like the SEO optimized GrooveBlog program and the replace-your-Etsy and Shopify stores platform through GrooveKart and Groove Sell. 

Thought “GrooveFunnels” sounds like a direct competitor for ClickFunnels, users of GrooveFunnels tend to use this term to talk about the entire platform, as you use GroovePages to launch landing pages and websites, which start your funnel, and connect to GrooveSell to move buyers through the funnel. 

Constant bonuses are always in the works for the community as well, with upcoming plans for a GrooveKon and continued expansion of the free training for each of these tools through Groove Digital Academy. 

And what’s crazy is that’s only what they had started out listing on their sales page at the time I took the plunge (September 2020.)  

Since then, they have announced partnerships, integrations and bonuses that include ChatMatic accounts (automatic Facebook chatbot for your page) and YouZine accounts (replaces the need for Canva.) 

GrooveFunnels Lifetime Platinum Offer

Okay, so back to that sales page countdown timer the first time I was even discovering GrooveFunnels and all that it included. 

And you know what? 

I took the bait.

I bought in to marketing trick 101 – “create a sense of urgency.” 

Honestly, typically in these scenarios I try to tell myself I’m smarter than that. I know what they are trying to get me to do, and surely they will be happy to take my money next week, next month, or even next year, so the offers never really LEAVE.


I have got to say, from one non-techy person to another, I have been scouring the internet for hundreds of hours as I walk through step by painful step to understand what I need to buy a domain name, build a website, host a website, learn SEO, and on and on and on. 

Even with a minimal or non-existent email list, the fees paid across owning and hosting a website on a cheap server, plus the lowest monthly package for Aweber email collection and automation… the bills can absolutely mount to the ceiling for a new entrepreneur if you are not careful. 

Even with a minimal or non-existent email list, the fees paid across owning and hosting a website on a cheap server, plus the lowest monthly package for Aweber email collection and automation… the bills can absolutely mount to the ceiling for a new entrepreneur if you are not careful. 

I made the mental (and financial) commitment to follow through with this program to the tune of $1397. 

Yes, you read that correctly. One thousand, three hundred and ninety seven dollars (US currency.) 

For a new blogger or business owner, that could be seen as a big risk for a software platform that is still in beta mode. It's also an expense to evaluate against signing up and sticking with the free version. 

But that’s what entrepreneurship is all about, right? Bigger risks and early movers gain bigger rewards and opportunities. Compare the Lifetime Free & Platinum Upgrades Here.

The great thing is that they do have offers to break down payments into payment plans (3 month, 6 month or even 12 month payments) so you can invest in the long-term benefit while still aligning with your current cash flow. 

I am SO thrilled I caught this lifetime offer in time. Depending on when you are reading this, the offer may have closed, but if it’s somehow still miraculously open, take the plunge

Need to justify it to your wallet? 

GrooveAffiliate has a 40% Commission Program

Check out their 40% affiliate commission bonus for paid platinum members, and their unheard of 20% affiliate commission even if you are only signed up as a free user. 

I have never seen an opportunity like that. 

So even if you are not an affiliate marketer (or not yet at least…), you basically only have to share this new platform with TWO other users in your lifetime to recoup the cost. Pretty incredible if you picture how this software will be like when Microsoft launched it’s whole suite with Word, Excel, Powerpoint, etc. Pretty sure you could get two new people to need that in the future!)

Here's a sneak peek describing the GrooveFunnel affiliate program directly from founder Mike Filsame. Whether you sign up for the free account or paid account, you will see this video on your dash board if you ever decide to take part in the affiliate program. 

As you get to using all of the GroovePages, GrooveSell and GrooveFunnels tools, you'll find yourself wanting to recommend this software to other entrepreneurs in your network. Recommend through the affiliate link waiting in your account, and you are just cashed in. 

In fact, if the $1395 Lifetime Platinum offer is still open as you read this, consider the math: 

If you are a platinum account holder and get just ONE person to grab a platinum account, you will cash in $558. 
40% Commission x $1395 = $558 in your pocket

If you got just THREE people over your entire lifetime to also grab a Platinum GrooveFunnels account, you will cash in $1,674 which would completely pay back the expense for YOUR Groove account.

$558 Commission Per Referral x 3 Referrals = $1,674 in your pocket

Think of it in movie ticket terms. It's like a flash offer that says “Get 3 friends to buy tickets, and your ticket is free – plus we will throw in a little extra for popcorn and candy.” 

The Value of Being a GrooveDigital Early Adopter

Just like the early 90s when those lucky enough to have dial up internet got to take over their family’s home phone line for 30 minutes to “surf the web” have had huge opportunities to take big steps in business before everybody else knew how to commercialize it, I see a big opportunity here with GrooveFunnels and now that I own it, I’ll be making the best of it regardless of what’s to come!

That said, I am truly coming at you as a hands down, brand new e-commerce entrepreneur, myself. 

There is limited upside to join the competitor’s bandwagon, and while many internet coaches out there have already made tutorials and courses using the ClickFunnels suggested platform, I want to reinforce to you, the brand new entrepreneur, that you have a NEW option, and while you may currently hear about one more often, it’s likely because it’s been around awhile – but older does not always mean better.

Click here to see the most recent comparison chart on Groove.

Final Thoughts About GrooveFunnels

If the Lifetime Platinum Membership is still open, or if it opens back up for any reason or any brief time period (holiday sale, short term boosters, etc) I would ABSOLUTELY do it all over again. 

At the time I invested in myself and by business with GrooveFunnels, I paid a one time fee of $1395 to have access to all premium tools with unlimited use – for life. 

That's the equivalent of 14 months of ClickFunnels.

But it replaces more than ClickFunnels. I will also get to replace my website hosting, Shopify fees, Aweber email list automation, Calendly scheduler, Vimeo video hosting and the list goes on. 

The beta tester, one-time fee for GrooveFunnels Lifetime Platinum membership pays for itself in UNDER ONE YEAR, regardless of your stage of business. 

The GrooveFunnels Lifetime Platinum membership pays for itself in UNDER ONE YEAR.

But don't forget. The FREE account is free for life.

I will be producing another blog post to compare what you get in the lifetime platinum plan versus the free plan soon. Jump here to Groove's chart comparing the Free vs Paid Versions of GrooveFunnels. 

The truth is, GrooveDigital has been constantly adding to what's included in the free account. 

As a small business owner or blogger, you could successfully thrive with only the free version of Groove for life. And there is truly no catch!

Already, I’ve found quickly growing and highly supportive Facebook communities with plenty of answers, tips and tricks to get started. I’ve also watched a free Webinar and paid for the course and community pitch at the end because I am SO truly excited about finally understanding the world of e-commerce and sales funnels.

Don't forget to Pin on Pinterest to read and share later!

I’ll be tracking my growth and progress, failures and wins, and I’m looking forward to the Tribe I connect with along the way.

Have questions, or want to follow others in their entrepreneur journey? Let's connect!

Click here to connect on Facebook

Have you switched over to GrooveFunnels? Sticking with ClickFunnels? Tell me why in the comments below, and let’s connect and swap experiences on Facebook!

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